Netflix Shares Trending Higher

Netflix Inc. (NASDAQ:NFLX) trading at $108.93, up 1.73% or $1.85 thanks to a bullish rally and news of a new deal with Relativity Media.

Over the past 12 months Netflix Inc (NFLX) shares have traded between $37.93 and its 52-week high of $127.96.  Netflix Inc shares are now trading with a P/E Ratio of 48.4 and EPS of 2.21.  Netflix Inc 's (NFLX) current market cap is $5.7 billion and its shares are now -17.47% below its 52-week high.

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Today Netflix Inc (NFLX) and Relativity Media LLC announced a long term agreement under which major theatrically released films owned by Relativity will be licensed directly and exclusively to Netflix for streaming to its subscribers.   Under the agreement, financial details of which were not available, an increasing amount of popular contemporary movies previously encumbered by pay TV agreements with premium channels such as HBO, Showtime and Starz will become available to be streamed from Netflix months after their release on DVD.

It is reportedly the first time that studio quality theatrical feature films will be streamed via subscription by Netflix instead of being broadcast by the traditional pay providers, opening up a new revenue stream for such movies.  Among the first wave of films covered under the Netflix-Relativity deal are aEUR~The Fighter' distributed by Paramount Pictures and aEUR~Skyline' released by Rogue Pictures and Universal Studios.

Both films are scheduled for theatrical release later this year and will be available at Netflix in early 2011.

SOURCE: http://www.tradingmarkets.com/news/stock-alert/nflx_netflix-and-relativity-media-sign-agreement-to-stream-first-run-studio-quality-theatrical-movies-1022994.html